About BookMyCarer India

We're fixing India's broken home-care market — one verified caregiver at a time.

BookMyCarer is a two-sided marketplace for verified home caregiving — built on transparency, speed, and the fundamental belief that Indian families deserve to know who they're letting into their home.

The problem we found

A market built on opacity, not trust.

We interviewed 12 families across five Indian cities navigating elder care, post-discharge, and chronic-condition crises. The pain was identical, the language was identical, the failures were identical.

  • 9.3/10 average pain score from families managing care
  • 60% — typical agency take-rate, hidden from families
  • 82% of families couldn't see their caregiver's certification
  • 6 hrs — average weekly coordination time for working children
Indian family

"I just wanted to see her certificate. The agency wouldn't show me."

— Family interview · Mumbai · Feb 2025

Our mission

Make verified caregiving accessible to every Indian family — with the transparency, speed, and accountability the market refuses to provide.

Transparency

Every certification, every fee, every review — visible by default.

Speed

Match in under 12 hours. Substitute caregiver in under 4 hours.

Accountability

Daily care logs. Family ratings. Real recourse when things go wrong.

By the numbers

Building trust, one booking at a time.

500+
Verified caregivers
1,200+
Families served
5
Cities live
4.3 ★
Average rating
Founding team

Operators who have lived this problem.

AI
Aanya Iyer
Co-founder & CEO

Ex-PM at a leading Indian healthcare unicorn. Spent her last sabbatical caring for her father post-stroke.

VR
Vikram Rao
Co-founder & CTO

Built the trust & verification stack at India's largest fintech. Believes infrastructure is empathy.

SM
Shalini Menon
Head of Supply

10 years in healthcare staffing. Recruited & trained 800+ nurses across south India.

RB
Rahul Banerjee
Head of Operations

Operations lead at a hyper-local logistics platform. Specialises in 4-hour SLA delivery models.

Backed by & mentioned in
Backed by
Healthtech CapitalSerai PartnersBetter CapitalAngel Network
As seen in
Economic TimesYourStoryInc42Entrackr

Want to partner, invest, or join the team?

We're hiring across supply, ops, and engineering. Investors and hospital partners — we'd love to talk.

Made with Emergent